U.S. Wheat Berries Market Outlook (2022-2032)
At present, the U.S. wheat berries market is valued at US$ 8.07 Bn and is anticipated to expand at a CAGR of 4.9% to top a market size of over US$ 13 Bn by 2032.
The consumer demand for foods containing wheat or wheat flour is largely stable and unaffected by changes in the price of wheat or in consumer spending. Wheat is a common ingredient in pasta, bread, pastries, baked goods, crackers, and morning cereals in the American diet. The market for wheat berries in the United States is being driven by a number of factors, including rising demand for bakery goods, an expanding population with more disposable means, and shifting lifestyles as a result of the epidemic.
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U.S. Wheat Berries Market
U.S. Wheat Berries Market
What Elements Favor the Growth of the U.S. Wheat Berry Market?
Wheat Berries’ Health Advantages: Boosting Product Sales Through Bakery Goods
As the years and decades have passed, it has been noticed that consumers are placing a higher premium on their health and are looking for ways to strengthen their immunity and enhance their nutrition. Wheat flour-based foods have many health advantages, including better metabolism, lowered cholesterol levels, stable blood sugar levels, and help with weight management.
Pasta, bread, and cereals made from enhanced wheat flour are fortified with folate and the necessary vitamins and minerals, resulting in a more nutritious diet that is also more reasonably priced.
By enhancing the nutritional profile of their product offers, bakers can capitalise on customer health concerns. Potential strategies that are included in final goods
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Plant-based product demand is on the rise, which will help the market expand.
Growing public knowledge of the health advantages of plant-based goods, including wheat berries, is helping the industry expand.
When compared to animal-based food products, plant-based foods are lower in calories and fat and higher in minerals and fibre, which appeals to more health-conscious consumers. Consumers today are primarily worried about weight gain and chronic illnesses, which is prompting them to look for better substitutes that will help them keep their weight in check and stay healthy.
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By constructing production facilities as well as milling and distribution networks, major suppliers of wheat berries are attempting to improve their standing in the North American market and expand the number of consumers they serve in the region. Through effective supply chain management, manufacturers have expanded their product offerings to include both organic and conventional food items, enabling them to meet U.S. Wheat Berries Market delivery deadlines.
The Scoular Company purchased Columbia Grain & Ingredients and Live Oak in Florida in 2022 in order to better serve livestock producers in the Southeastern U.S. market by supplying them with premium grain and raw ingredients.
With the launch of its new brand of oat crackers in April 2021, Bob’s Red Mill Natural Foods made a foray into the snacks market.
In Saint-Jean-sur-Richelieu, Canada, La Milanaise formally opened a new mill in 2016 for the manufacturing of flour and specialty organic products.
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