Meticulous Research® Unveils Comprehensive Forecast: Hair Extension Market to Reach $7.3 Billion by 2031


Posted October 8, 2024 by arvindshelke

The Hair Extension Market is expected to reach $7.3 billion by 2031, at a CAGR of 6.2% from 2024–2031.
 
Meticulous Research®, a leading global market intelligence and advisory firm, has released a detailed analysis titled, ‘Hair Extension Market by Type (Synthetic Hair, Human Hair), Application Method (Clip-in Hair, Tape-in Hair Extensions), Length, Texture, Color, Distribution Channel, End User, and Geography - Global Forecast to 2031.’ According to the report, the global hair extension market is projected to surge to $7.3 billion by 2031, with a compound annual growth rate (CAGR) of 6.2% from 2024 to 2031.
The rising demand for hair extensions in the fashion and entertainment industries, the increasing prevalence of alopecia areata globally, and the growing demand for hair products in urban areas are among the key drivers propelling the market’s growth. However, the availability of advanced hair loss treatments may challenge the market's expansion.
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Emerging Opportunities and Market Trends
Customization and personalization trends, coupled with the growing use of synthetic materials for extensions, are expected to create significant opportunities for market participants. Furthermore, advancements such as augmented reality (AR) and virtual reality (VR) technology offering virtual try-ons, alongside the increasing demand for vibrant and funky hair extensions, are shaping the future of the industry. Nevertheless, supply chain disruptions and environmental concerns associated with synthetic materials could hinder market growth.
Segmentation Overview: Market Analysis by Type and Application Method
The report provides a comprehensive segmentation of the hair extension market. By type, the market is categorized into synthetic hair, human hair, and animal hair. In 2024, synthetic hair is expected to dominate with over 45% of the market share, driven by affordability and versatility. However, the human hair segment is anticipated to grow at the fastest pace due to its natural appearance, durability, and the ability to withstand heat styling.
By application method, clip-in extensions are projected to hold the largest share in 2024, accounting for more than 38% of the market. Their ease of use, affordability, and versatility make them popular among consumers looking for temporary styling solutions.
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Length, Texture, and Color Segments
In terms of hair length, medium hair extensions are expected to capture over 46% of the market in 2024, attributed to their versatility and cost-effectiveness. The straight hair texture segment will dominate with over 40% of the market share, favored for its sleek and polished look. Meanwhile, the wavy hair texture segment is set to grow at the highest CAGR, reflecting consumer preferences for natural, low-maintenance styling.
The solid color segment is predicted to account for more than 50% of the market, offering simple and uniform styling options. However, highlighted color extensions are expected to register the fastest growth, as consumers increasingly seek customizable looks that blend seamlessly with their natural hair.
Distribution Channel and End-User Insights
Online platforms are forecast to account for over 63% of the market by 2024, as e-commerce provides easy access to a wide variety of hair extensions across different lengths, textures, and colors. The convenience of online shopping and customization options are driving this trend. Additionally, the female segment is expected to dominate the market, capturing 75% of the share, driven by the widespread use of hair extensions for styling, volume, and protective purposes.
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Geographical Analysis
Geographically, Europe is expected to lead the hair extension market with over 45% market share in 2024. The region’s cultural diversity, coupled with technological advancements in hair extension manufacturing, is fueling growth. The Asia-Pacific region, however, is poised to register the highest CAGR at 7.5%, driven by rising disposable incomes and the growing beauty consciousness in the region.
Competitive Landscape
Key players in the global hair extension market include Mayvenn, Inc. (U.S.), SO.CAP.USA (U.S.), Shake-N-Go, Inc. (U.S.), Hairdreams Haarhandels GmbH (Austria), Beauty Industry Group Inc. (U.S.), and Evergreen Products Group Limited (Hong Kong), among others. These companies are adopting innovative strategies such as product launches, partnerships, and expansions to maintain their competitive edge in this growing market.
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Meticulous Research® is a globally recognized market research and consulting company known for delivering reliable and accurate market insights across various industries.
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Issued By shweta
Country India
Categories Reports , Research , Technology
Last Updated October 8, 2024