Like all other forms of transit advertising, Taxi Business Marketing gets your message moving through communities and cities. This is where a Taxi Cab Advertising Agency like BrandBurp helps.

Learn everything you need to know about Taxi Business Marketing. Find out how it works, how to target an audience, what types of businesses it is right for, and more. Also, learn how BrandBurp stands out as a Taxi Cab Advertising Agency among the vast pool of options.
What are the options for Rideshares and Taxi Cabs?
There are many ways to advertise Taxis and Rideshares for an advertiser to disseminate their message throughout a market. Options include, but are not limited to:

Wrapped Taxis: This is when an ad is covered with vinyl on the outside of a taxi or ride-sharing vehicle. Its shape might be beautiful, in which case it makes more sense for an advertising company to make the greatest use of it since the taxi will catch the eyes compared with other cars.
Taxi Trunk Ads: Taxi trunk ads are another cost-effective option that will provide visibility to those behind or close to the cab in traffic.
Interior Ads: Ads are placed inside the car on taxi screens, meaning there is an audience captive of sorts, though slightly targeted. When an advertiser purchases interior advertising, they are purchasing ads for an entire fleet of vehicles.
Taxi Roof Top Ads:
Taxi rooftops in Taxi Business Marketing commonly feature ads in the lightbox form- or, in most cases, a digital display. They can offer great visibility. Of course, most are now digital, so the standard 100% SOV, that advertisers may have been used to from media such as billboards, is unlikely.

A few ads from different marketing brands like BrandBurp are displayed in one taxi. Those with digital taxi tops have to view the ads as sharp colors, which can then be seen during the time.
Door Ads by BrandBurp:
Similar to trunk ads, the advertisement can be placed on the vehicle's doors. It will reach the intended audience as the taxi passes by. It is relatively more price-effective than a full-body wrap.
Tablets:
Many of the ride-sharing services allow advertising on tablets. Advertisers can target passengers with interactive advertisements and promotions.
Blinged-Up Taxi Tops:
Companies sometimes bling up taxi tops, or they will even bling an entire cab. This allows the advertisement to be more noticeable and visible. Adding one or two of these special custom vehicles can add some bling to your campaign.
Do Lyft and Uber Allow Rideshare Advertisements?
Lyft and Uber both allow rideshare advertising. Uber and Lyft allow riders to see rideshare advertising from these companies. More established taxi fleets, as well as other ridesharing operations, may retain a firm specializing exclusively in ride-sharing advertising, such as Firefly.
Advertisers choose the style or styles of advertisement they want to utilize.

The Taxi Cab Advertising Agency then finds ride-share drivers who are willing to take the ads on their automobiles. Ride-share drivers who apply to drive advertisements around are paid, often through a fee based on the miles that are driven with the ads on their cars.
What are the Benefits of Taxi and Rideshare Advertising?
Very Versatile: It can be launched right away, especially if you want digital advertising. Acquisitions can be for a short period and are used to boost events through takeovers and swarms for a day.
High Exposure: Rideshare and taxi cars drive through traffic-congested areas. This allows many people to view the exterior ads.
Targeted Ads: Advertisers like BrandBurp can place ads that function in specific geographical regions. This helps them target the crowds they want.