YouTube- The content-keeper of the past, the eye-candy of the present, the stage of tomorrow!

YouTube is the stairway to fame and gateway to creative possibilities. It’s the stage that welcomes one and all, right from chefs to the teachers of the stock market. YouTube hosts around 14.8 billion videos today and the number will always see the upper side. Mind-boggling, isn’t it? To add more flavour to the palette, YouTube has more than 37 million channels and all of them can be viewed by anyone in the world, from any corner of the world. Technology has captivated the minds and lives, and yet, there is more to come.

Why is there such a big talk about 14.8 billion videos online? Well, to be honest, there isn’t. Every video and every creator is special but what sprinkles more sparkle on the content is the way it’s presented, the way it is showcased, and the way it is made. To impress 2.29 billion users, the video needs to stand out, and not just that, it needs to leave an impression and keep people wanting for more. What’s the master key for achieving that?

All you need in your content toolbox for making the best YouTube videos is Creative Splash! We are pioneers in creating out-of-the-box content that will surely keep the viewers leeched on the channel! We know the recipe to make your video not look like ‘just any other video.’ Not convinced? Let’s take a case study.

All of us know the ‘Stock Queen’ that has rocked YouTube with content so good, that she has been shining on the site, the magazines and has made a home in the hearts. The milestone of 3 million has already been crossed and the numbers seem to take the higher road constantly! Who is this? None other than CA Rachana Phadke Ranade!


Creative Splash and CA Rachana Phadke Ranade started working together in her initial stage. Her knowledge was no less than a vast sea. Educating was her job but making the quest towards education more engaging was the plan for Creative Splash. Rachana’s content has always been a pleasure to look at but all it needed was a tinge of entrancing animations. Creative Splash stepped in and the game was levelled up. The number of followers changed with time but what stayed the same was our devotion to making the videos more engaging, more sophisticated and trendy. Today, the feeling of happiness is equivalent in both the minds of both the creators as this journey was more of a co-dependent one. All the roads we walked yet one question remains unanswered-

Why Creative Splash?
We at Creative Splash specialize in motion graphics, animations and 3D style that adds the ‘ooh!’ factor to the video. For making any video a delight to watch, there are many factors that need to be considered and implemented.

Shooting
Shooting the video is the initial framework of creating a masterpiece. Every videographer sits behind the camera and sees the scene through the viewfinder. What we do is first sit on Rachana’s side, understand the concepts ourselves and then, move behind the camera. Why? Because when concepts are clear for us, we deliver a better version! Then, after getting our notes, we actively look out for the rule of thirds, ratios, looking out for head cuts, visualizing the graphics and shooting accordingly is definitely an interestingly crucial part. Keeping the micro details in mind, we have to ensure the actions of the narrator are mirrored and aligned to the audiences’ view, then there is the lighting set up- looking out for reflections and shadows and much more. While we are talking about shooting, how can we miss the devices we use? Right from hi-tech cameras to our handy phones, we use it all! Now, the rumours say that a creator needs a super-professional camera and then and only then will the video be good. Be it a phone or a camera, it isn’t a problem for Creative Splash as we make the best out of all devices- right from basics to the pros. Fun fact- the sound of the homely air conditioner can disrupt the video and the wall fans can take the video downhill! See? We pay attention to the minute details to ensure that the video makes it big when released!

Editing
Legends have said, “When in Rome, do as the Romans do.” To present it our way, “When at Creative Splash, do as the maestros do.” Our animators put on their A-game when it comes to their favourite part- The Animation. Once we get the videos, we rush them to the software and perform the ‘Magic of Chroma Keying’ there! Then, the next act is mapping the animations and stamping the on-screen text. As we shoot, we jot down the areas that demand animations and work accordingly. Planting animations everywhere isn’t the smartest way to proceed and we aim to maintain a balance. Understanding the aesthetics and finding the best way to execute the plan is what we have expertise in.


Animating
Choices are better, they say. We have such a variety that you can pick what you like the most and then, we make it the way it suits your content! Putting the narrator in the spotlight, the anchor-driven animations simply make the scenario interesting! We add attractive whiteboard animations, character animations, character rigging, 3D models, a variety of text pop-ups and what not! The list will just go on and on as we at Creative Splash believe in making the content a delight to look at and easy to understand. We clip the personalized intros and outros we make before rendering the file. VFX we do acts as a catalyst in making the pre-bumpers exciting, and not to mention, we love making them! Using the quirkiest and most creative ideas, we launch the rocket that straightaway lands in the hearts of viewers. We have heard from some sources and some people come to watch only the pre-bumpers. We won’t blame them if they do so!

Rendering
Well, if this goes wrong, blame the coolest and newest technology because that’s what we use! Rendering the videos is the final step. While we do that, we pack all of the efforts made by creators, wrap them beautifully in high settings, send them to the encoders and deliver them to the respective creators!


After taking a sightseeing trip overlooking Creative Splash’s work-cycle, let’s get back to the main question again. Why Creative Splash? We are your friendly VFX and Animation house and we love to keep our fellow creators’ subscriber graphs up and high. To add a cherry on the top, we provide end-to-end services right from shooting to final delivery. No outsourcing, no complications. All the job gets done under one roof! It’s up to you now- either to have the best to make the best for you, or have normal video. Make the right choice, contact Creative Splash! Reach us at [email protected] or you can also ring us at 8554982761!