Digital Scent Technology Market is expected to reach USD 1.5 billion by 2026 from an estimated USD 1.0 billion in 2021, registering a compound annual growth rate (CAGR) of 9.2% during the forecast period.

Factors driving the growth of the digital scent technology market include increasing demand for virtual reality and augmented reality applications, rising adoption of e-nose technology in healthcare and food and beverage industries, and growing use of digital scent technology in marketing and advertising.

North America is expected to continue to dominate the market during the forecast period due to the presence of various key players in the region.

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Driver: Expanding application and advancements in e-nose technologies

E-noses have received considerable attention in the field of sensor technology during the past 20 years, largely due to the discovery of numerous applications derived from research in diverse fields of applied sciences. Recent applications of e-nose technologies have come through advances in sensor design, material improvements, software innovations, and progress in microcircuitry design and systems integration. The invention of many new e-nose sensor types and arrays, based on different detection principles and mechanisms, is closely correlated with the expansion of new applications. E-noses have provided a plethora of benefits to a variety of commercial industries, including the agricultural, biomedical, cosmetics, environmental, food, manufacturing, military, pharmaceutical, regulatory, and various scientific research fields.

Opportunity: Application of e-nose in security and military sectors

Digital scent technology is not only used for diagnosing diseases but also in security and military sectors. The rising numbers of bomb blasts is demanding a technology which can detect explosives quickly and effectively. Therefore, digital scent technology is used by the police and military to detect explosives in public areas as well as war fields. The growing adoption of digital scent technology in security and military sectors indicates a significant demand for this technology. Thus, the use of e-noses in security and military sectors can be a major growth opportunity for the digital scent technology market.

Challenge: Unpredictability of air flow

Digital scent technology is all about generating and sensing different types of smells. The generated smell can be affected by the flow of air, and that may reduce its original impact. Air flow can mix other smells present around, especially in public places. Hence, the unpredictability of air flow affects the experience of smell—unless air flow is controlled in a closed area. Thus, the impact of this challenge on the development of the digital scent technology market is medium.