The Cambodian Professional Hair Care Products Market, Still in Nascent Phase


Posted August 5, 2015 by daniel

Professional hair care products study scope covers products used for back bar services and retail sales as well
 
Back-bar products are used for services in the salon while retail sales include over-the-Counter or take-home products and sales made through retail formats such as speciality stores, pharmacy stores, online stores and others.The professional hair care product market has been segmented based on the product categories such as coloring, perming & straightening, shampoo & conditioners and styling. Professional hair care product market in Cambodia is estimated to reach $4.8m by 2020.

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51.2% of Cambodia population is female. The sale of professional grooming and beauty products is largely unorganized and is plagued by a wide range of counterfeit, mislabeled, and smuggled products from neighboring countries. The professional hair care products industry is yet to find traction as potential consumer base is too small. The per capita income is too low curbing purchasing power, with just 20% population resides in urban areas.

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Hair coloring products hold the largest share in professional hair care product market in Cambodia followed by shampoo & conditioners products. Professional hair coloring products market is estimated to grow at the highest CAGR, whereas perming and straightening products witness slowest growth during forecast period.

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Amore Pacific with its professional hair care brands such as; AMOS Professional and Innisfree is the key player in Cambodia. Kerasys, L’Oreal Professional, Revlon, Shiseido are few of the major brands in Cambodia. The market is not lucrative for major players as the size is too small and it will take some time for the market to develop. Most of the salon owners of Cambodia owing to closer proximity of Thailand, Vietnam and Taiwan tend to procure products directly from these markets and often the focus is on cheaper and low quality products.

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Related Report: Professional Hair Care Market By Types (Hair Coloring, Hair Styling, Hair Straightening & Perming, Shampoos and Conditioners) & By Geography-(2013-2018)

http://industryarc.com/Report/101/hair-salon-professional-hair-care-market.html

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Issued By IndustryArc
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Categories Business , Consumer , Research
Tags cambodia professional hair care market report , hair care market , hair care market report , professional hair care
Last Updated August 5, 2015