An MBA in marketing is essentially the promotion of all the goods services that a company has to offer. The aim is to successfully build and promote the image of the brand and establish the credibility of the business by means of advertising, public relations, and communications.
Reasons to opt for an MBA in Marketing:
An MBA in marketing from top MBA colleges in Bangalore, Pune, Chennai or elsewhere qualifies all enrolled candidates for a job promotion and strategic administrative positions in their future careers. The transition is made smoother by the emphasis on postgraduate business programs to develop leadership and communication skills. The career scope includes sales, business development, media and entertainment, advertisement, brand management, and general management along with innovative job profiles introduced after the advancement of technology. The remuneration package is also increased with the annual pay range being Rs 3 lakh to Rs 20 lakh. The curriculum is focused on subjects like finance, human resources, accounting, corporate management, and organizational behavior supplemented with marketing-specific electives. These electives comprise market research, consumer behavior, product management, brand management, strategic selling, and promotional campaign management. These subjects combined with usual pedagogy complements one’s analytical thinking and communication skills that allow the delivery of excellent projects. All these can be implemented in different industries and career fields.
Career Scope after an MBA in Marketing:
One may choose to be a marketing manager and run campaigns or be a product manager and supervise all product functions and services to customers. They may also choose to use data and strategy to gauge competition or nurture the development of the business to help it make a mark in the market.
Why Krupanidhi School of Management
KSM has always been quick to keep up with the dynamic educational trends of the world and changing requirements of the industry. It is the first institute in India to introduce students to a combined curriculum of healthcare and data analytics in an International Healthcare Analytics program to match the current need in the market.
It believes in restructuring the traditional mode of teaching by blending in research and innovation to produce industry-ready, and competent job seekers. These individuals, in an affable and yet, competitive environment, become entrepreneurs and implementors of ideas that bloom into start-ups of their own. The faculty apart from being subject field experts, are guiding principles of students’ lives. They comprise award-winning case writers, renowned corporate entities, and policy advisors.
Being one of the top MBA colleges in Bangalore, it provides for a Full-Time Postgraduate degree program in Masters of Business Management that stretches over a duration of two years. Academic education proliferates a sense of working knowledge and a set of skills in fundamental and functional areas of management.
A dynamic and versatile syllabus coordinated with corporate standards and case studies based on specializations along with dual specialization and a complete entrepreneurship program with hands-on experience and project assignments helps with research orientation, aptitude, and soft skills training. Certification courses are also provided, which guide and assist the students beyond the academic framework. It works to change the students and help them achieve their goals by endless interaction and inputs from top recruiters from all over the country.