[Ogden, June 03, 2016] – The Standard Examiner, a well-known daily newspaper in Utah, boosts businesses’ presence online. It offers digital marketing programs that cover northern Utah and can be paired with Google or Yahoo!’s platforms, or other online platforms.

An effective marketing strategy is an important factor in distinguishing a business within its niche, and the Standard Examiner offers businesses the chance to achieve that through its range of digital marketing programs.

[b]Effective Marketing Campaigns[/b]

The Standard Examiner conducts extensive market research and a forms a detailed analysis of trends to come up with a marketing campaign that works best for their client. They adopt the best practices of their client’s industry and work to improve them. The following are some of the digital marketing methods the company offers:

[b]Search Engine Marketing + Pay-Per-Click[/b]

Search Engine Marketing (SEM) and Pay-Per-Click are two of the most effective methods for boosting online presence. In this platform, the client only pays when someone clicks on the company ad on the web. The company will also guide clients through the optimization process.

[b]Search Engine Optimization[/b]

Search Engine Optimization (SEO) aims to boost the site ranking and online presence of the business. SEO strategies may include one or a combination of content optimization, website design, online ads, and more. They involve link building, content creation, website audit, and other aspects. The Standard Examiner reviews the business’ online status or ranking and offers suggestions to enhance its exposure on the web.

[b]About Standard Examiner[/b]

The Standard Examiner is the third largest daily newspaper in Utah. They serve more than 300,000 print and online readers in Morgan, Weber, Davis, and Box Elder counties, and many more outside the state. The publication offers spaces for print and digital ads, as well as social media promotions, marketing services, and event management services.

For more information about the Standard Examiner’s services and rates, visit http://more.standard.net.