The Hand Towel Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions - Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2011-2022) and extends its insights into a ten-year forecast period (2024-2033).

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According to The Business Research Company’s Hand Towel Global Market Report 2024, The hand towel market size has grown strongly in recent years. It will grow from $3.22 billion in 2023 to $3.42 billion in 2024 at a compound annual growth rate (CAGR) of 6.3%. The growth in the historic period can be attributed to sanitation awareness, hospitality sector growth, household necessity, industrial and commercial demand, eco-friendly initiatives.

The hand towel market size is expected to see strong growth in the next few years. It will grow to $4.32 billion in 2028 at a compound annual growth rate (CAGR) of 6.0%. The growth in the forecast period can be attributed to customization and personalization, innovation in material science, rising health and hygiene concerns, online retail and e-commerce, changing consumer lifestyles. Major trends in the forecast period include smart textiles and iot integration, sustainable and biodegradable materials, designer and fashionable towels, anti-microbial and anti-viral properties, subscription services.
The increasing awareness about hygiene in countries across the world is a key factor driving the growth of the hand towel market. Hygiene and sanitation are essential for preventing and controlling the spread of many dangerous human diseases, including cholera, diarrhea, ebola and recent coronavirus. Regular hand-washing with soap is one of the most effective ways of avoiding or reducing COVID-19 spread without a vaccine or cure. According to a recent poll in 2021 among French people, French citizens might be at high risk for viral infections in the form of coronavirus (COVID-19) due to a lack of good hygiene practices. Therefore, the increasing awareness about hygiene across the countries is expected to drive the growth of the hand towel market.

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The hand towel market covered in this report is segmented –

1) By Product Type: Rolled Paper Towels; Boxed Paper Towels; Multifold Paper Towel

2) By Distribution Channel: Supermarkets And Hypermarkets; Convenience Stores; Specialty Stores; Online Channels; Other Distribution Channels

3) By Application: Residential; Commercial


Major Players:

Kimberly-Clark Corporation
The Procter & Gamble Company
Svenska Cellulosa Aktiebolaget SCA
Hengan International Group Company Limited
Vinda International Holdings Limited
The hand towel market report table of contents includes:

1. Executive Summary
2. Hand Towel Market Characteristics
3. Hand Towel Market Trends And Strategies
4. Hand Towel Market - Macro Economic Scenario
5. Global Community Food Services Market Size and Growth

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27. Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix


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