One of the factors influencing brand or product recognition is the use of billboards, including chelnium boards and panels, and the color used in these billboards and other types of advertising is very important to your advertisement. Indeed, colors can affect customer thinking about your business. Psychologists believe that some colors have more impact on positive customer responses.
In choosing a promotional color, note that you want the color you want to influence the quality, strength, femininity or masculinity of your product.
Red color :
You can use red to promote cars, games, energy drinks and exercise. The red color transmits energy and increases the blood pressure and increases the possibility of more visible ad. This color encourages people to make quick decisions, so companies and institutions use red in their billboards for this purpose.
Feel the feeling of love, passion, sensitivity, and pink color, the feeling of friendship and tolerance.
Pink is feminine and is used to advertise feminine products.
The dark red color conveys the concept of power, decisiveness, anger, leadership, courage, passion, mischief, anger, and eventually brown color, creating a sense of stability and color of the masculine.
Orange :
The orange color is effective in conveying a sense of happiness, creativity, decision, attractiveness, success, encouragement, and motivation. This color is not as stimulating as red, but it increases mental activity. Since orange color can increase appetite, it can be used in packaging and food advertising boards. In the toys industry, orange is also very effective.
green color :
This color is the color of nature and is a symbol of growth, balance and harmony, novelty, fertility, safety, healing, stability, stability and hope, you can use this color in advertising of health products and pharmaceuticals. This color provides comfort and ease for the human eye.
blue color :
The blue color in the packaging and brand of the company is very suitable for cleaning products and filters for water purification, cleaning liquids, beverages, air lines and airplanes, air conditioning, sea voyages and mineral water.
Purple :
This color has red and blue color stability. This color is a symbol of royalty, power, originality, luxury, ambition, exuberance, wisdom, authority, independence, and creativity. Children and women prefer purple to other colors, hence the use of purple in the advertisement of products for children and women is appropriate. Dark purple meaning depression and frustration and purple
Brightness gives you romance and nostalgia.
yellow:
This color is one of the most energy-intensive colors and is known as the color of hope. The bright yellow color in the design can inspire a sense of happiness and pleasure.