VRT technology is referred as Variable –Rate Technology which facilitates procedures to vary the rate of yield inputs. This technology is used to accelerate VRA (variable Rate Application) of resources in precision farming. VRT technology combines a variable rate control system with variable rate application equipment to apply inputs of a precise time or location to achieve site specific application rates of inputs.

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Market Drivers
Favorable government initiatives for adoption of modern agricultural techniques which expected to boost the global VRT technology market growth. Furthermore, the rise in average age of farmers in developed countries will positively influence the market growth. Also, improved efficiency and productivity through improved crop yields with field quality will support the market growth during this forecast period. Moreover, growing integration of smartphones with agricultural hardware and software applications expected to drive the global VRT technology market growth. In addition, VRT services provided by leading players in developing economies will fuel the market growth.

Market Restraints
High initial capital investment is the major challenging factor which expected to hinder the global VRT technology market growth. Also, lack of technical awareness and understanding regarding advantages of VRT over traditional farming practices may affect the market growth.

Market Key Players
Various key players are discussed in this report such as AGCO Corporation, Aarkay Food Product, Yara International Asa, SST Software, Raven Industries Inc, Lindsay Corporation, Kubota Corporation, Deere and Company, CNH Industrial N.V., etc.

Market Segmentation
By Crop Type
• Cereals & Grains
• Oilseeds & Pulses
• Fruits & Vegetables
• Others
By Offerings
• Hardware
• Software
• Service
By Application Method
• Sensor Based VRT
• Map Based VRT
By Farm Size
• Large Farms
• Small Farms
• Mid-Size Farms
By Application
• Fertilizer VRT
• Soil Sensing VRT
• Seeding VRT
• Crop Protection Chemical VRT
• Irrigation VRT
• Others
By Region
• North America
• Latin America
• Europe
• Asia Pacific
• Middle East & Africa

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