The rising prevalence of skin diseases, such as photo aging, owing to excessive exposure to ultraviolet (UV) radiation and pollution, will augment the need for home-use beauty devices in the forthcoming years. Massive exposure to UV rays and pollution results in reduced skin elasticity, sunburns, and hair loss, which can be treated by using beauty devices. Additionally, the increasing incidence of acne and melasma will also boost the adoption of home-use beauty devices in the foreseeable future.

According to P&S Intelligence, the market was valued at $6,457.4 million in 2019 and it is projected to reach $45,956.3 million revenue by 2030. Old people across the world are increasingly using anti-aging devices to revitalize and tighten skin, owing to the surging need to look younger. According to the World Ageing Population 2020 report, the population of people aged 65 years or above will exceed1.5 billion by 2050.

Companies such as Spectrum Brands Holdings Inc., Home Skinovations Ltd., L'Oréal SA, FOREO AB, Carol Cole Company Inc., Cyden Ltd., Koninklijke Philips N.V., Beauty Bioscience Inc., and Candela Corporation produce laser/light, nano-iconic, vibrations, radiofrequency energy, electroporation, and microneedling-based home-use beauty devices for their customers. These manufacturers engage in geographical expansion, product launches, and partnerships to cater to a vast customer base. For instance, in March 2020, the "Sulwhasoo" brand of Amorepacific Corporation amplified its presence in North America by launching its products at the Sephora stores in the major cities of the U.S. and on sephora.com.

Globally, North America adopted the highest quantity of home-use beauty devices in the preceding years, due to the high disposable income of people and massive focus of the populace on physical appearance. Moreover, the escalating prevalence of skin conditions such as acne will also encourage people to adopt home-use beauty devices in abundance. Of the North American nations, the U.S. adopted a larger number of home-use beauty devices due to the high prevalence of acne in the country. The American Academy of Dermatology (AAD) states that acne affects up to 50 million Americans annually.

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