What are the essential factors that you need to know about Mass Communication?

Posted April 20, 2022 by scmcpune

Through which mediums do Mass communication execute their process, and What is their importance?
Today the world of media has reached a huge level of popularity with the changing times of modernization. The constant up-gradation of society has made the people grow curious about the current trends and news of today’s world. This has eventually led to the rising demand for the increased number of media sources. Apart from this, different colleges are trying to include Mass communication in their educational curriculum. Many Mass communication colleges have taken birth in recent times.

Through which mediums do Mass communication execute their process, and What is their importance?

The field of Mass communication is not limited and consists of different modes of mediums. These mediums can be either verbal or written. These mediums include:
Social Media
Print Media
Digital Media
The above-mentioned mediums help to convey the messages on a broader platform on a global scale. Mass Communication has a multi-disciplinary nature which incorporates elements that are related to different fields. These fields can include:
Strategic Communication
Health Communication
Political Communication
Integrated Marketing Communications
Thus, with the help of Mass communication, experts make use of the following ways:
Strategic media practices and rhetoric principles to share, evaluate and develop informative messages to a large audience.
The identified messages help us to stay aware of the different current topics or understand any existing piece of information.

What are the Professionals that make Mass Communication for conveying messages to the people?
On a daily basis, nearly every industry professionals use Mass communication strategies for crafting and launching strategic communications plans. Some of the industry that comes under this list are :
Public relations specialists
Broadcast Professionals
Advertisers and Marketers
Content Writers
Graphic Designers
Public Health Educators
Corporate Media Managers

According to the reports of the entertainment industry and the Indian Media, there has been a rising growth of about 10.90 per cent of CAGR, which is expected to have an increase of approximately 13.10 per cent. Many research states that the mss com sector provides employment to about 3-5.4 million people. It is considered to be the fastest-growing sector over the last few decades. Apart from these, the highlighted factors of Mass communication include:
BA Mass communication is not just a course but also enables the students to bring creativity and artistic approach, and perspective.

Having the ability to provide a practical exposure
This field can provide you with multiple career opportunities.
This subject is a combination of learning and having fun.
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Issued By SCMC Pune
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Business Address Symbiosis Centre for Media & Communication (SCMC), Symbiosis Campus, off Symbiosis Road, Viman Nagar, Pune 411 014, Maharashtra, India
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Categories Education
Tags b ain mass communication , mass communication college
Last Updated April 20, 2022