Article directories may not be something that many people think of when it comes to advertising their website, but this does not make it less valid. What can free online article directories do, and why should people consider using them? While the information below does not cover everything, it is a suitable start.

Once an article has been written, checked and submitted to a free article directory, the advertizing potential can last for a very long time. If the directory is popular and welcomes many visitors on a daily basis, it may stay around for as long as people are interested. An article can remain on that website for several years, allowing more and more exposure for a product, service or personal project. As the directory is free, it will never cost anything.

Some articles, if written well enough, are discovered by people outside of the directory. They may find the information so helpful and interesting that they choose to share it with family and friends. They may post a link to it on their own blog or website, causing it to go viral. The more it spreads, the higher the chances that it will be read beyond the original demographic. In relation to the benefit above, going viral can help the article, and information about a business, stay online for years no matter what happens to the original directory.