Umm yea this wasn't the greatest tasting from ON but it was tolerable. Ive only tried the chocolate but to me it tastes like a mix of saltine crackers and Hydro Muscle Max coffee(Puerto Rican staple lol). Anyway I had the 5 lb tub and after a while the taste became tiresome and i eventually had to chug it down so i wouldn't lose my appetite. I suggest coming up with little mixes, like I would add peanut butter and a banana to mine once in a while just to switch up the taste and for the extra carbs, protein, fats etc. But Gold Standard Whey has this product beat on taste. http://www.lumagenexuk.co.uk/hydro-muscle-max/