Creation of designs for one’s personal website or blog is a good way of making a starting point. What most people miss out on is a quality portfolio, say for example, graphic designers’ portfolio that will be capable of attracting and retaining clients. You are at a better position if you have resorted to the help of a web designer. However, be wary of those who neglect their own site and keep working on client projects only. This must not be forgotten at any cost that the portfolio is a reflection of one’s business. The first thing that potential clients get enticed to is the work of a portfolio web designer. If you are one, work towards impression building, for if you fail in paying attention to details, keeping things updated or in a nutshell putting your best foot forward, chances of excelling are slim.
The following elements must be considered when creating any portfolio site:
Prominence in showcasing one’s work
The objective behind any portfolio site is showing off one’s work. With professional designers, clients get a first hand view of the skills employed. Hence, ensure that the links to the work are prominent. This is because that is exactly what drove them to the site in the first place. Instead of focusing on just a piece or two on the front page, scattering the work is a better idea.
Selecting the best work
Rather than finding every piece of design work, why not hand-pick the best ones while editing the rest? Clients interested in graphic designers’ portfolio making, want to see work that is in line with their preferences. Depending on the best creations, more work can be forecast in the near future. This works for others like illustrators and photographers as well.
A call to action and easy to find details
Most web designers know that the entire point of the portfolio site is to attract clients. It is completely useless to make contact details difficult, to the extent that visitors find it tough to reach for their services. Similarly, a prominent call-to-action indicates a specific step to be taken. The best thing to do is make a button that would lead guests to a quote or proposal when clicked and link it to a specialized form that will lay down all the information needed.
Social media integration
For most web workers, portfolio web designers to be exact, social media sites are crucial. Clients keep researching on sites and to make things easier, it is a good idea to link one’s professional accounts to the portfolio site. This includes Google+, Facebook, Twitter, LinkedIn and several others. Even usage of icons for the accounts is a great manner of integration. However you choose to link, stay cautious about what you discuss there, or best still, have dedicated accounts for business set up for social media sites.
Just because you wish to show off does not mean you will be flashy, as that can be a huge turn off for prospective clients. Portfolios if well-designed and more or less artistic and experimental are always welcome.


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