How Does a Webinar Sales Funnel Work?

Posted December 16, 2020 by davidjones8904

Webinars have to be planned like events and sold like products. Once the event planning is underway, you will have to attract participants through awareness stage content and marketing.
The webinar sales funnel isn't much different from a regular sales funnel. The only real difference is that you're selling events, not products or services.

Webins need to be planned like an event and sold like a product. Once your event is planned, you need to attract attendees through awareness-raising content and marketing. Once you have an interested participant, it is the responsibility of the sales team to push them further down the sales funnel using offers, expert content, and encouragement guidance. If this process is done correctly, the webinar funnel can result in multiple webinar leads over a period of time.

However, if you're looking for a webinar strategy for a successful webinar, you need to go beyond the basics. The right content, the right subject, and the right time are all essential. But to get unprecedented results, you need to use unprecedented tools. There are some lesser-known factors that are overlooked when converting webinar leads into a powerful sales pipeline. Deck 7's BDA strategy is a great approach to webinar marketing and helps you prepare your webinar in advance.

What is a BDA strategy?
The BDA strategy is the original strategy of Deck 7 that breaks down the success of an event or plan into three steps: before, during, and after (BDA). This allows you to take a step back and look at the event (in this case the webinar) in terms of how long it can run. This strategy provides specific instructions for each stage and provides a path for successful webinar lead conversion.

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Issued By David Jones
Country United States
Categories Advertising , Blogging , Business
Tags b2b lead generation companies in usa , lead generation company in usa , webinar marketing
Last Updated December 16, 2020